Graphic Design Responsibilities

Meet with clients or the art director to determine the scope of a project

Advise clients on strategies to reach a particular audience

Determine the message the design should portray

Create images that identify a product or convey a message

Develop graphics and visual or audio images for product illustrations, logos, and websites

Create designs either by hand or using computer software packages

Select colors, images, text style, and layout

Present the design to clients or the art director

Incorporate changes recommended by the clients into the final design

Review designs for errors before printing or publishing them